The media panorama continues to shift as Netflix purges its govt class whereas Larry Ellison borrows massive {dollars} to backstop his son’s Skydance media empire.
Let’s begin with Netflix.
Netflix Cuts 1,000 Jobs, Together with Key Executives
Puck had the news earlier than the layoffs occurred, reporting on October 9 that Netflix was planning to chop about 5% of workers. Puck defined the probably reasoning:
Netflix does restructurings periodically, although its final massive public layoff was in 2022, amid the Nice Netflix Correction and a interval of slowing development, and that discount hit solely about 150 staff, or about 2 p.c of the workforce. The corporate’s share worth has been below stress since final 12 months’s failed bid for Warner Bros. and amid slowing engagement development on the platform.
On the 14th, The Wall Avenue Journal reported that “the majority of the cuts could be within the streaming big’s product, tech, authorized and human-resources groups:”
Netflix, confronting flagging engagement, has tried quite a few methods to get subscribers to spend extra time on its platform, together with including dwell channels of programming, in addition to bundling with different streaming providers. It has added video podcasts and YouTube creators’ exhibits to its service, in addition to dwell sports activities and occasions.
Whereas its charge of buyer defections is by far the very best within the trade at simply over 2% within the U.S., in accordance with Antenna, shares have fallen greater than 40% over the previous 12 months.
Netflix isn’t alone amongst tech and leisure corporations making cuts. Disney and Amazon.com have each considerably lowered head depend previously a number of months.
CNBC reported that “Netflix’s greatest risk has been YouTube, however looming on the horizon is Skydance. The mixed entity of Paramount and Warner Bros. Discovery has plans to combine the 2 corporations’ streaming platforms, Paramount+ and HBO Max.”
The September 10 Nielsen US TV viewership numbers, which cowl July, present why Netflix was feeling pressured, with YouTube means out in entrance and a mixed Paramount/WBD poised to leap forward, leaving Netflix in fifth place:
Matt Belloni of Puck has this chart about size of govt tenure at numerous media corporations:
Some Very Large Names on the Chopping Block
The most important casualty of the layoffs was Chief Content material Officer Bela Bajaria. Selection clearly spoke to some sources kindly disposed to Bajaria:
One phrase that got here up in practically a dozen conversations with trade gamers this afternoon about Bajaria’s pink-slipping: “scapegoat.”
Netflix is clearly in opposition to the ropes once more, after slowing consumer engagement on the service rattled Wall Avenue buyers and layoffs got here this week as a sacrifice to the share worth. However Bajaria’s dismissal makes it clear, in accordance with the quite a few sources we spoke with, that content material is as soon as once more going to take it on the chin.
“Individuals at all times blame the content material,” mentioned the supply, “however you don’t lay off 1,000 folks until there’s an enormous drawback with the enterprise mannequin.”
Bajaria’s exit echoes equally surprising removals in Netflix historical past — notably that of Cindy Holland, the corporate’s first content material queen who oversaw flagship hits like “Home of Playing cards,” “Stranger Issues” and “The Crown.” Holland was ousted in 2020, when Sarandos mixed English-language and worldwide content material below Bajaria (elevating the latter to the biggest autonomous content material job within the streamer’s historical past).
Holland, one insider with data of Netflix noticed to Selection, constructed a enterprise of boutique hits. Bajaria’s foresight was sharper, investing in native language productions and increase Netflix’s world presence (virtually two dozen worldwide workplaces have been opened throughout Bajaria’s reign). She can also be credited internally with pushing the streamer into dwell leisure. Bajaria was on the “floor ground” of licensing offers with WWE and the NFL, which have confirmed important attracts for the ad-supported tier of Netflix subscribers, per the supply. Her expertise relations have been on par with others at her degree (Bajaria was ubiquitous at premieres and launches in movie and TV, most lately at Sarandos’ aspect on the L.A. premiere of Ben Affleck’s “Animals”).
“The issue isn’t engagement,” mentioned one more individual with data of Netflix. “It’s that the one lever to drag for income development is elevating the subscriber worth. How’s that Bela’s drawback? The place’s the CFO and the CEO?”
Web page Six has a extra gossipy take:
In a twist worthy of a Netflix drama, ousted chief content material officer Bela Bajaria solely realized of her firing at 5p.m. on Wednesday earlier than a VIP screening of “No person Desires This” — after the streamer had repeatedly reassured her that her job was safe…
“She bought f–ked — she bought blindsided,” says a supply with data of the tick tock surrounding Bajaria’s ouster and the layoffs. The supply mentioned that, “she knew there have been rumors,” she’d be let go, however was instructed in latest weeks that her job was secure.
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“What was additional s–ty is that they made her go to those City Halls and conferences of workforce leaders to be like, ‘It is a arduous day,’ and to be all supportive and calm,” mentioned one insider. “It’s like, simply inform her to her face. They may have simply fired her.”
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“I’m a bit of perplexed,” mentioned a prime Hollywood agent. “Netflix is unquestionably on the lookout for their subsequent hit. They don’t have something to switch ‘Stranger Issues.’ They don’t have that massive present that’s on deck. However how the f–ok do you blame that on Bela? Different folks have greenlight authority [too]. Bella was grabbing NFL rights and wrestling. I feel Netflix is a type of bizarre new age digital firms that’s like, ‘change is sweet.’ They’re shedding subscribers and the inventory is down.”
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“It’s just like the final days of Babylon over right here,” mentioned a Netflix worker when requested in regards to the temper contained in the streamer’s Hollywood workplaces. “Individuals are shedding their minds over this. They’re both popping champagne or cowering of their workplaces.”
Throughout Bajaria’s 4 12 months run as its prime programmer, Netflix successfully gained the streaming wars. However extra lately subscriber engagement on the platform plunged, and Netflix has been largely shut out of the awards race whereas the inventory is down after its failed bid to accumulate Warners.
Some additionally questioned the acquisition of Ben Affleck’s AI firm for practically $600 million.
Bajaria got here up by way of CBS after which Common TV earlier than touchdown at Netflix in 2016, and had a status for embracing extra mass market content material. She famously described her programming technique as a “gourmand cheeseburger” in a New Yorker profile, and it was on her watch that Netflix expanded into dwell occasions, videocasting and sport exhibits — genres Netflix co-founders Sarandos and Reed Hastings vowed they might by no means get into.
One other high-profile casualty was Netflix Movie Chairman Dan Lin. Deadline has the deets:
Many have been shocked when the ax swung final week and it missed Lin’s head, touchdown on his lieutenant co-head of movie Doug Belgrad. It was seen that Belgrad was an additional layer on the prime of Netflix’s movie brass that might simply be let go, dollar-wise. Lin was anticipated to be secure till Rice took over formally on October 26. It was at that cut-off date the exec deliberate to evaluate the state of affairs.
What’s all boils right down to is that this query: Netflix, what’s it you precisely need? All of streaming has changed into primary cable as we get farther away from Covid, and Netflix seemed to Lin in April 2024 post-Scott Stuber to ratchet down the amount of options and at a decrease value. He arrived after being a producer at his personal hub, Rideback. From 2008-2024, Lin produced films that minted $6 billion on the world field workplace.
Lin did precisely what Netflix requested, steering away from overpriced $200 million-plus, non-downstream options like Pink Discover, The Irishman and The Electrical State.
Nevertheless, he had a no-nonsense method to filmmakers, and hand no drawback reportedly pushing again on status content material creators like Greta Gerwig and Ben Affleck. Through the Lin regime, one supply instructed us that relationships with filmmakers have been fraying. Just lately, The Additional Mis-Adventures of Cliff Sales space filmmaker David Fincher opted to not renew his longtime unique contract with the streamer. That mentioned, we’re additionally listening to there was by no means any dangerous blood between Fincher and Lin.
Throughout Lin’s run, Netflix noticed its most seen film of all-time, Sony’s KPop Demon Hunters (325.1M world views). Nevertheless, that was greenlit below the Stuber administration. For Lin and Belgrad, their bragging rights embody Warfare Machine ($80M manufacturing value, 147M views), the animated film Swapped (144.9M views, which broke into the streamer’s prime 10 all-time listing), The Rip ($100M manufacturing value, 136M views), Completely happy Gilmore 2 (135.1M), Apex (129M), Thrash (100M views) and Individuals We Meet on Trip ($14M manufacturing value, 77.1M). Nonetheless there wasn’t a constant reseeding of the Prime 10 Most Common listing like there was in the course of the Stuber period.
Additionally in the course of the Lin regime, he acquired two-time Oscar winner Emila Pérez along with the streamer’s present awards contender, Cannes winner La Bola Negra.
Once more, Web page Six has the enjoyable stuff:
Ben Affleck might have performed a job in Dan Lin being proven the door at Netflix, sources say.
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We’d beforehand reported that Affleck had soured on Lin, an govt mentioned to be making $12 million a 12 months, over the discharge of the star’s newest movie, “Animals” — and that Lin didn’t introduce the movie at its premiere, and was solely noticed on the pink carpet.
However sources say the problems have been additionally over Netflix’s buy of Affleck’s AI firm, InterPositive.
We hear that Lin, identified for his penny-pinching, questioned the deal that Netflix made to purchase Affleck’s outfit for $587 million.
Then once more, Lin wasn’t the one one inside Netflix who was skeptical of the eye-popping worth — and plenty of staffers there stay not sure if the tech is well worth the invoice.
“A part of Dan’s attraction when he was employed was his dispassionate method to budgets and chopping output, which is what [co-CEO Ted Sarandos] needed on the time and preferred about him. However that very same dispassionate persona finally value him his job,” says an exec at a manufacturing firm with enterprise at Netflix.
The Hollywood Reporter headlined its piece “Dan Lin Was Fired for Being Dan Lin” and subtitled it, “Netflix needed a blunt communicator who might rightsize budgets. Till it didn’t.”
It was a becoming anecdote provided that Dan Lin — the Harvard Enterprise College grad turned studio govt turned film producer behind hits like The Lego Film and $1 billion grosser Aladdin who is thought for his calculating and budget-conscious acumen — was employed to be Dan Lin. And he was Dan Lin all the best way till Netflix made the choice that it now not needed a Dan Lin-esque determine working its film division.
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When Bajaria employed him within the spring of 2024, his mandate was to rein in spending (no extra $300 million Russo brothers films) and enhance the standard of the slate.
“Dan was very frank in suggestions. Blunt, even,” says one Netflix insider. “Some expertise was used to being dealt with with velvet gloves.”
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Sources say that regardless of the speak of chafing expertise, he was in a position to safe massive names to work with Netflix. He landed tasks which can be nonetheless unannounced with Keanu Reeves, Ben Stiller and the famously streaming-averse Jason Statham, in accordance with sources. And filmmaker Guillermo del Toro, who earned Oscar nominations for his adaptation of Frankenstein and gained a greatest animated movie Oscar for his tackle Pinocchio, re-upped his movie deal whereas below Lin.
As for the flicks, Lin’s slate was simply beginning to get in entrance of audiences this 12 months. Alan Ritchson’s sci-fi film Warfare Machine and the splashy e-book adaptation Remarkably Vibrant Creatures have been two of Lin’s early greenlights, and got here out in February and Might, respectively. Each generated enormous viewership numbers. When he arrived in 2024, he labored to fill holes within the 2025 slate, greenlighting Nonas, Completely happy Gilmore 2, My Oxford 12 months, The Thursday Homicide Membership, and Home of Dynamite — and shopping for Oscar contender Prepare Goals.
The opposite main exec to get whacked was VP of Movie Doug Belgrad. Deadline has the news:
When Belgrad arrived at Netflix, there was the problem to make films at a decrease value. Lin and Belgrad constructed a slate of titles by way of 2028. Belgrad centered a lot of his time on shepherding filmmakers by way of post-production.
Former prime Sony govt Belgrad additionally tended to Sony’s output deal at Netflix. Along with the $7B Pay-1 settlement with Netflix for indie studio’s theatrical movies, the pact additionally referred to as for Sony to funnel quite a few direct-to-streaming films to Netflix (the Culver Metropolis lot was accountable for the streamer’s most watched film ever Kpop Demon Hunters, which additionally doubled as Netflix’s first film to open at No. 1 on the weekend field workplace in late August 2025). Belgrad labored with Sony management of Tom Rothman, Sanford Panitch and Elizabeth Gabler, to establish which footage would fill direct-to-Netflix slots. These films included Individuals We Meet on Trip, Voicemails from Isabelle (51M views in 11 days), and 72 Hours starring Kevin Hart. Different direct Sony-to-Netflix films within the pipeline are Grown Ups 3 (Belgrad was the exec on the primary two films at Sony), Matter of Time with Ben Stiller, and Yeti starring Chris Pine.
Throughout his Netflix run, Belgrad was instrumental in packaging such films as Extraction 3, Defending Jared (starring Jason Momoa and Andy Samberg), Warfare Machine (147M views), The Rip (136M views), Completely happy Gilmore 2, The Serpent and the Snake, Unabomber (starring Russell Crowe), 13 Occurring 30, Jennifer Lopez and Brett Goldstein’s Workplace Romance (58M views), Remarkably Vibrant Christmas, 2034 (AI cautionary story directed and written by Joseph Gordon Levitt and starring Rachel McAdams), Whisper Man and an untitled David O. Russell film (each starring Robert De Niro), Ugly Kitten and Double Bind (starring Will Smith).
Belgrad additionally labored with prime filmmakers at Netflix together with however to restricted to Greta Gerwig, Guillermo del Toro, Peter Berg, Rian Johnson, Christopher McQuarrie, Eva Longoria, Antoine Fuqua, Cameron Crowe and Amy Sherman Palladino.
Deadline additionally reported on rumors that Co-CEO Ted Sarandos had lately lunched with former Warner Bros Studio heads Michael De Luca and Pam Abdy, however that doesn’t look like the path the streamer goes in.
Meet the New Boss
Selection stories that Peter Rice, the previous president of twenty first Century Fox and former chairman of Walt Disney Tv might be taking Bajaria’s place as Netflix’s Chief Content material Officer and provides this massive image commentary:
…what we as soon as referred to as a film govt may now be referred to as a content material officer, and there’s a bigger change as effectively. The place movie executives used to need to comply with the numbers, now they comply with the algorithms. And right here’s the distinction: Numbers are one thing you’re answerable for, whereas algorithms have a means of taking cost of you.
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(Rice’s) roots are on this planet of old-school movie-executive ardour. In his new place, he’ll oversee each films and tv, which is an ideal function for him, since he has labored on the small-screen aspect ever since he was promoted to chairman and CEO of the Fox Networks Group again in 2012. However when he was president of Fox Searchlight, from 2000 to 2009, Rice was one of the vital revered film executives of his time, overseeing titles like “Slumdog Millionaire,” “Juno,” “Little Miss Sunshine” and “Sideways,” to call only a few. His solely competitors because the consummate movie-executive maven is perhaps Tom Rothman, the unique head of Fox Searchlight. These two sustained the one greatest mannequin for tips on how to broaden the impartial movie revolution as a mainstream motion past the Harvey Weinstein mannequin.
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Ted Sarandos, the Netflix co-CEO, having now given the ax to Bela Bajaria (there’s hypothesis that she was let go as a scapegoat for the corporate’s present development squeeze), made an extremely sensible transfer in hiring Rice to be his chief content material officer. Just lately, there had been rumors that Rice was going to be provided a serious place inside Skydance. His ascension into the Netflix mind belief is each bit as important, and given his historic tendency to rise in an organization (with out, someway, making enemies), one might see that taking place over the following 5 years at Netflix. Being the chief content material officer at Netflix is like being answerable for hamburgers and fries at McDonald’s. In his new function, Rice will assist to form the corporate’s spirit and aesthetic. The query is, how?
Deadline has some quotes from Sarandos in reward of his new rent:
“I’ve bought to let you know, the outpouring of pleasure for him about him coming to Netflix from throughout the trade, and from the artistic neighborhood, has been nothing wanting overwhelming,” the exec raved. “He’s one of many actually uncommon folks within the trade who’s led TV networks, film studios, streaming providers. His artistic intuition and his enterprise acumen are outstanding. He’s actually an at-scale high quality and quantity operator, and he does it throughout each conceivable type of leisure – community, status cable, streaming, theatrical and TV movies, and dwell sports activities.”
Whereas Sarandos took time to reward Bajaria in the course of the name, he additionally threw a little bit of shade by occurring to say, “Most significantly, Peter Rice understands expertise relations. In a aggressive market, artistic expertise have selections of the place they need to work, and we wish Netflix to at all times be the place that they like to do the very best work of their life. Peter is the precise proper individual to guide these efforts within the U.S. and all over the world.”
In the meantime some information broke that signifies why Netflix was unable to shut its deal to accumulate WBD.
Trump Administration Mentioned No Method to Netflix-WBD Deal
That’s per Liberty Media boss John Malone, per Deadline:
Media mogul John Malone says that the Trump administration knowledgeable Netflix that their proposed acquisition of Warner Bros. Discovery could be blocked, with the streaming big then dropping out of the bidding and clearing the best way for Paramount’s buy.
On the Paley Heart for Media’s Worldwide Council Summit on Wednesday, Malone mentioned, “They have been proper on the verge of urgent on, and have been instructed by the administration that they’d no likelihood of getting regulatory approval from the U.S. I feel that that was actually the spike that bought him.”
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Netflix’s Ted Sarandos went to the White Home to fulfill with administration officers in late February, and the corporate deserted its bid later that day. Sarandos later instructed Bloomberg that Donald Trump was “fully impartial” on the transaction, and mentioned that the explanation Netflix dropped out was that the WBD deemed Paramount’s supply as superior. He additionally mentioned that the White Home assembly was “nothing out of the abnormal.”
Malone additionally had some hypothesis in regards to the alliance between Larry Ellison, Oracle co-founder and father of Skydance/Paramount/WBD CEO David Ellison, and Elon Musk, by way of Deadline:
Elon Musk will put as much as $10 billion into Skydance to assist the media big pay down debt whereas additionally giving SpaceX satellite tv for pc subsidiary Starlink a foothold within the leisure enterprise.
That was the eye-opening prediction provided Wednesday by John Malone, the billionaire media mogul who has earned a status as a sage for his potential to anticipate the long run. Musk had already been reported to be a possible investor in Skydance, however Malone highlighted his company portfolio in addition to the connection with Skydance backer Larry Ellison, father of CEO David Ellison
“These guys are very intertwined,” Malone mentioned in a dialog with Liberty International CEO Mike Fries on the Paley Heart for Media’s Worldwide Council Summit. “Who helped Elon finance Twitter when he purchased it [for $44 billion in 2022]? Larry Ellison. Okay. How did Larry Ellison provide you with a few of the cash to place into the creation of Skydance? Tesla inventory. And I’d not doubt for a minute that earlier than very lengthy you’re gonna see an announcement. I predict – massive prediction – that you simply’ll see a world output deal for Skydance with SpaceX, and an funding by SpaceX into Skydance, to de-lever Skydance and take a bit of little bit of the burden off [Skydance CEO] David Ellison’s shoulders, as a result of he’s taking up a fairly large pile of debt.”
Ellison Already Serving to Musk, Or Perhaps Not
One piece of Larry Ellison’s empire that has not been handed over to his son David is Oracle’s reported $2 billion stake in TikTok USDS, which owns the American model of TikTok.
And for a number of days it appeared that TikTok USDS was going above and past to assist out its pal Elon Musk, per Selection:
TikTok quickly suspended the “Musk” commercial account on Friday forward of the documentary’s broad launch, Selection can affirm. The advert account’s potential to promote on the platform was then restored on Sunday “after an error,” per a spokesperson for the corporate.
Directed by Alex Gibney, “Musk” seeks to make sense of Elon Musk, the world’s richest man, and the outsized affect he has on the world, diving deep into his shift to MAGA supporter, controversies surrounding his Occupy Mars mission and Tesla’s self-driving vehicles and his contentious relationships with a number of of the moms of his 14 kids.
Even past the movie’s account suspension on TikTok, the 3-hour-and-45-minute has already confronted it’s justifiable share of controversy forward of its launch. In an interview with The New York Occasions, Gibney confirmed that Common Footage wavered in planning the doc’s abroad launch. When questioned about what occurred, Gibney responded: “Had been they involved that on this political surroundings, a movie in regards to the world’s richest man was problematic? Perhaps, however you need to ask them.” (Authorized threats from the SpaceX founder initially raised viewers issues about a world launch.)
However happily that was all only a wacky mix-up and the “Musk” movie has had its TikTok account restored.
However there’s no mix-up about Larry Ellison’s borrowing to again his son David’s Skydance play.
Purchase Borrow Die, Larry
The Wall Avenue Journal has an unique on Ellison’s use of a well-liked billionaire monetary technique:
This summer time, Larry Ellison was going to promote an enormous chunk of his inventory in Oracle, the corporate he based 5 a long time in the past. He needed money to assist pay for his son David’s takeover of Warner Bros. Discovery.
As a substitute, within the run-up to the merger’s completion, Ellison added to a multibillion-dollar borrowing spree. He put up shares in Oracle, Tesla, SpaceX and Paramount as collateral, and elevated his lending from 5 banks: Citigroup, HSBC, JPMorgan, UBS and BNP Paribas. In September, Oracle mentioned Ellison scrapped a plan to promote roughly $7.5 billion price of inventory.
The borrowing let Ellison maintain his inventory and keep away from locking in taxable positive factors, and highlighted how billionaires usually make use of a technique referred to as “purchase, borrow and die” to retain their wealth with out promoting property. Regulatory filings in California, the small print of which haven’t beforehand been reported, make clear the variety of shares Ellison leveraged for traces of credit score, and the banks that provided it to him.
Ellison is likely one of the greatest single debtors on this planet. Oracle in September individually mentioned Ellison has 413 million shares price round $58 billion pledged to again his private indebtedness, with out giving specifics. The inventory he has pledged for borrowing rose from 346 million shares the final time Oracle disclosed it a 12 months earlier. Forbes places his whole wealth at round $169 billion, largely primarily based on his whole 40% share of Oracle, the majority of which isn’t linked to his borrowing.
The California filings, made by banks taking liens over inventory collateral, supply a glimpse at a part of the elevated borrowing as Ellison dedicated to backstop billions to get the Warner deal over the end line.
The banks that disclosed the quantity of Oracle inventory they’d safety over reported 87 million shares, up from round 30 million a 12 months in the past, in accordance with the filings. It wasn’t clear precisely how a lot money Ellison borrowed, however market researchers and personal bankers mentioned that loans backed by a really liquid inventory resembling Oracle would sometimes be for round half the market worth on the time of the mortgage. Meaning 87 million shares, at their present worth, might equal $5.7 billion to spend.
The X account Marla Seraphine had some attention-grabbing commentary (plus a cool graphic):
The Ellison household’s monetary place now connects a number of companies that may in any other case have fairly totally different financial traits.
Suppose Oracle’s inventory suffers a considerable decline. Like if the AI bubble bursts.
That might scale back the worth of Ellison’s pledged collateral, doubtlessly prompting lenders to demand extra collateral or mortgage compensation, relying on the agreements.
In the meantime, Skydance may very well be experiencing its personal operational difficulties and require extra capital.
In that state of affairs, the monetary backer anticipated to assist the leisure firm may very well be dealing with stress on his personal borrowing preparations at exactly the incorrect second.
A monetary security web is Most worthy when its assets stay accessible throughout a disaster. If the protection web relies upon closely on a concentrated fairness place that may fluctuate dramatically, its capability is much less predictable than the headline net-worth determine implies. And Oracle has its personal huge capital commitments related to AI infrastructure. Current reporting has raised issues in regards to the firm’s borrowing and cash-flow calls for.
The companies aren’t legally one steadiness sheet. However they’re related by way of Ellison’s private funds and the market’s expectations of his willingness to offer assist.
I’ve beforehand invoked Kirk Kerkorian and MGM. Kerkorian understood that the worth of a Hollywood studio might prolong far past the movies it produced. Libraries, actual property, model names and company transactions may very well be financially useful even when the underlying manufacturing enterprise was troubled.
The Ellison transaction has a special construction and really totally different ambitions. David Ellison has dedicated to producing extra movies, not abandoning manufacturing.
However the monetary query is comparable:
Can the financial worth extracted from proudly owning a Hollywood establishment justify the capital required to accumulate and preserve it?
And there’s a extra quick query. Larry Ellison initially meant to promote Oracle inventory to assist finance the acquisition. As a substitute, he selected to borrow in opposition to it, preserving his holdings whereas assuming extra obligations.
That could be a resolution premised, not less than partly, on the continued worth and liquidity of his funding portfolio.
For a transaction of this magnitude, the excellence is critical. The Warner Bros. acquisition just isn’t merely a guess on Hollywood’s future. Additionally it is, not directly, a guess on the persevering with monetary power of Larry Ellison’s different investments.
Ellison has concentrated a lot media energy, debt, and reliance on the AI information heart growth that all of them now lean in opposition to each other like a home of playing cards.
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